ANALISIS TERHADAP KUALITAS INFORMASI DAN KINERJA 15 SITUS MEREK MOBIL DENGAN PENJUALAN TERTINGGI DI INDONESIA

Abstract

The company as a profit-oriented organization needs to produce information that is useful for decision making for the company itself and related parties concerned in order to achieve its goals. The high need for quality information in this digitalization era encourages companies to put more efforts in producing good quality information. The sole distributors as a main business players in the automotive industry, can use the website as a means of their goals, especially in this era. From the results of the analysis and assessment that has been carried out, there are seven factors each that affect the quality of information and performance of a website where for the quality of information the factors are relevant, reliable, complete, timely, understandable, verifiable, and accessible, while for performance the factors are accessibility, customization & personalization, download speed, security, errors, navigation, and perceivable. Then, for the results of the information quality assessment, Hyundai’s website is ranked at the top, as well as for the results of the performance assessment, and for the results of information quality and overall performance (combined). It was also found that sales of a car brand are not directly proportional to the quality of information and the performance of the website, although on the quality of information aspects, the quality of the information generated by the website increases as the more luxurious the brand is.