Menilik Memetika sebagai Koleksi Baru Teori Kebudayaan
Keywords:evolution, culture, memetic, mimesis, meme, imitation, human mind
Evolution process not only occurs in the biological area, but also in the cultural area. On the one hand, from one of the evolution theories, it has been known that the unit of replication is gene. On the other hand, the unit of transmission and replication in the cultural evolution can be associated with meme. Similar to genes that propagate themselves through a process called reproduction, memes also propagate themselves from person to person through a process called imitation. By way of imitation, memetic theory explains the development and the evolution of a culture. Imitating others points to the phenomena where ideas, information, behaviour, things, or style are passed on or spread/repeated by certain people. The process in which cultural elements (memes) are passed onto other groups can be considered as a sort of cultural transmission. Memes propagate for themselves and in this way they survive and exist in the human culture. Human mind has the ability for imitating information and ideas, therefore a human being is seen as an agent of meme evolution. Memes are spread out through human interactions and the various kinds of media. In this sense, culture will always be in the state of developing and changing.
Copyright (c) 2022 Olivia Cindy Monica
This work is licensed under a Creative Commons Attribution 4.0 International License.
MELINTAS applies the Creative Commons Attribution (CC BY) license to articles and other works we publish. If you submit your paper for publication by MELINTAS, you agree to have the CC BY license applied to your work. Under this Open Access license, you as the author agree that anyone can reuse your article in whole or part for any purpose, for free, even for commercial purposes.
Users may share (copy and redistribute the material in any medium or format) and adapt (remix, transform, and build upon the material) for any purpose, even commercially as long as they give appropriate credit, provide a link to the license, and indicate if changes were made. They may do so in any reasonable manner, but not in any way that suggests the licensor endorses them or their use. This facilitates freedom in re-use and also ensures that MELINTAS content can be disseminated without barriers for the needs of wider research fields.
If your article contains content such as photos, images, figures, and tables that you do not own, we will require you to provide us with proof that the owner of that content (a) has given you written permission to use it, and (b) has approved of the CC BY license being applied to their content. Please do not include any content in your MELINTAS article which you do not have rights to use, and always give proper attribution.