Evaluasi Website Pusat Pengembangan Karir dari Perspektif User Experience
DOI:
https://doi.org/10.26593/jrsi.v12i1.5961.51-64Kata Kunci:
career development center, interview, UEQ, user experience, website evaluationAbstrak
Di era digital yang mendukung percepatan pertukaran informasi, universitas XYZ mengambil langkah inisiatif untuk menjadi penghubung antara mahasiswa dengan perusahaan yang membutuhkan talenta baru dengan meluncurkan website CDC. Website ini dirancang untuk mendistribusikan informasi terkait pasar kerja dan pengembangan karir kepada mahasiswa serta lulusannya. Namun, evaluasi yang secara langsung melibatkan mahasiswa dan lulusan belum pernah dilakukan selama proses pengembangan. Oleh karena itu, penelitian ini bertujuan untuk mengukur tingkat user experience untuk memahami persepsi pengguna terhadap website CDC milik universitas XYZ saat ini. Penelitian ini menggunakan User Experience Questionnaire (UEQ) untuk menilai persepsi mahasiswa dan alumni. Selanjutnya, semi-structured interviews juga dilakukan untuk memahami alasan dibalik penilaian pengguna. Hasil pengukuran menunjukkan bahwa daya tarik website memperoleh impresi positif dari pengguna dengan total 0,99 poin. Aspek kualitas pragmatis juga memperoleh impresi positif. Aspek ini terdiri dari tiga variabel, yaitu: kejelasan (1,21 poin), efisiensi (0,83 poin), dan ketepatan (1,12 poin). Sebaliknya, variabel stimulasi (0,74 poin) dan kebaruan (-0,37 poin) pada aspek kualitas hedonis mendapatkan impresi netral dari pengguna. Berdasarkan wawancara, pengguna menilai bahwa informasi lowongan kerja yang tersedia di website CDC milik universitas XYZ masih kurang dalam jumlah dan variasi. Pengguna juga tidak menemukan aspek kebaruan dalam hal tampilan website. Penelitian ini berhasil menerapkan UEQ dalam tahap evaluasi website pusat pengembangan karier milik universitas, yang belum pernah dilakukan dalam penelitian terdahulu.
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